Media Kit
LOGOS
Primary Logo
The main wordmark used to represent Simple Charity. This image should always be used rather than constructing the logo from text.
Use the logo only on a solid color background, and select the light or the dark logo such that the text is legible.
Make sure the logo is large enough so that the word “Charity” is legible.
Secondary Logo
An alternative wordmark that may be used in place of the primary logo.
Only use this logo on a light background.
The map should never be used on its own - only in conjunction with the wordmark.
“Sticker” Logos
These alternative logos may also be used, but they should only appear after one of the primary or secondary logos and should not be used on their own.
Use the teal and orange Sticker Logos only if your audience is already familiar with Simple Charity.
ABOUT OUR CEO
Brian Grasso is the husband of Savanna, dad of August, Paul, and Shepherd, and CEO of Simple Charity. After raising sixty thousand dollars for the global poor with a group of friends in high school, Brian learned that half of those funds went to a charity that may have misused the money. He then went to Duke to learn how to translate passion for a cause into effective action. He graduated magna cum laude with degrees in Economics and Global Health and began working on Simple Charity full-time.
During his college career, Brian co-founded Duke Crux, a journal within the Augustine Collective network. He also interned with Just One Africa in Kenya for four months and studied abroad in China where he completed original research on the history of healthcare in the city of Kunshan. He was a Praxis 2019-20 Emerging Founder.
